https://d1pdqwcbd7h9a.cloudfront.net/assets/Virgin_featured_image_desktop.jpg
Virgin Media

Brand Identity Reinvented

Challenge

Create a new brand identity for Virgin Media. Help them reclaim their iconic spirit and personality through a bold new graphic treatment and visual language.

https://d1pdqwcbd7h9a.cloudfront.net/assets/02.-Placeholder.png

Approach

Working together with a peer branding agency, we crafted a new, invigorated design approach reimagining the Virgin Media brand across digital, motion and interactive properties.

https://d1pdqwcbd7h9a.cloudfront.net/assets/04.-Placeholder.png

The Result

A fresh take on an unmistakable brand, reaffirming their identity and charisma. We created an immediately recognisable design language that effortlessly adapts across channels and platforms with help from our simple and intuitive guidelines.

https://d1pdqwcbd7h9a.cloudfront.net/assets/05.-Placeholder.png
https://d1pdqwcbd7h9a.cloudfront.net/assets/06A-Video-1x1.-Placeholder.png
https://d1pdqwcbd7h9a.cloudfront.net/assets/06B-Video-1x1.-Placeholder.png
https://d1pdqwcbd7h9a.cloudfront.net/assets/07.-Placeholder.png

Simple overview

Easy to search through the asset guidelines, easy to download.

https://d1pdqwcbd7h9a.cloudfront.net/assets/08A-Video-1x1_1.-Placeholder.png
https://d1pdqwcbd7h9a.cloudfront.net/assets/08B-Video-1x1_1.-Placeholder.png
https://d1pdqwcbd7h9a.cloudfront.net/assets/09.-Placeholder.png

Guidelines

The landing page for the online style guide made available to the marketing teams at Virgin Media.